In order to help protect yourself from being a victim of a holiday season, ensure you get a tracking number for items purchased online so you can follow the delivery process. Avoid sellers who post an auction or advertisement under one name, but asks the payment be sent to someone else. Avoid sellers that act as authorized dealers of popular items but reside in countries where there would be no such dealers. Verify the legitimacy of a seller before moving forward with a purchase, check feedback ratings if you are using an online auction site. Always be wary of deals that seem too good to be true.

If you suspect you have been the victim of a holiday scam, contact your financial institution immediately. Request that your bank reaches out to the financial institution where the fraudulent transfer was sent. Contact local law enforcement.

Sources: https://www.fbi.gov/contact-us/field-offices/norfolk/news/press-releases/tis-the-season-for-holiday-online-shopping-scams—dont-be-a-victim